In the 1970s, everyone knew about Disneyland’s much publicized younger sibiling, Walt Disney World. All the stops were pulled out, including newspaper and magazine articles and television specials. Yet, the best way to entice guests in was by the word of mouth from ordinary people.
Postcards made a great way to send back a fleeting image of a trip, but it was just that, a single image. One of the more creative souvenirs/advertising campaigns guests paid for was a folder of postcard images, many that were postcards in their own right, which could be sent just like a single postcard.
Well, here, I’ll let the postcard folder from the Vacation Kingdom speak for itself.